For the education industry, Social Media Optimization (SMO) is a critical strategy to enhance visibility, drive engagement, and ultimately boost enrollment and community building. This involves optimizing profiles with relevant keywords and consistent branding, while tailoring content for each platform—such as utilizing visual storytelling on Instagram/TikTok for campus life and stude... https://www.webdesignvr.com/blog/social-media-optimization-strategies-for-the-education-industry